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Empowering GenAI powerful, cost-efficient video creation

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With 91% of consumers saying they want to see more video content from brands online, it stands to reason that businesses are increasingly turning to video for their marketing and communications. For many years, however, the high price of professional video production restricted the amount of video content businesses could produce. Spotting the opportunity AI presents to significantly lower the cost of video production, Lior Hakim and Oren Aharon founded Hour One in 2019, enabling businesses with no technical expertise to produce professional-grade videos in minutes for highly affordable prices. Now, companies that want to deliver content in an engaging way can simply log in to the Hour One platform, describe the video they want, and Hour One’s generative AI solution creates a cinematic video, complete with a virtual human presenter narrating the AI-generated script.

Read the full case study: https://cloud.google.com/customers/hourone/

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